IFFS Nex Gen Urban Living Showcase 2019
The International Furniture Fair Singapore, was held in conjunction with the ASEAN Furniture Show and the NOOK Asia. It is regarded by industry experts as Asia’s premier sourcing platform and design-led exhibition. It took place between 9th and 12th March 2019 at Marina Bay Sands Singapore and featured a comprehensive range of furniture, furnishing, decorative accessories, interiors and fittings by a diverse portfolio of quality exhibitors.
Through partnerships with renowned interior designers and innovation-driven brands, these showcases serve to spot key trends, understand major challenges, and identify sustainable solutions to transform tomorrow’s urban living for an ever-growing population of urban dwellers.
Synergraphic participated as a supporting brand in Nex-Gen Urban Living, a new showcase in the annual Fair. With inspiration drawn from the rich heritage, culture and diversity of densely populated cities, they showcased the latest functional art products and glass finishes featured in Bachelor’s Pad and Home Office lifestyle pods.
With over 50% of the world’s urban population living in Asian cities, the next chapter of living will be largely written by Asia’s burgeoning urban middle class. Work and leisure environments have adapted and designed to suit the profile of nex-gen of urbanites.
THE BACHELOR’S PAD BY: STUDIONORM X OPSH, SUPPORTED BY SYNERGRAPHIC
The Space was zoned into 3 functional areas for rest, entertainment and dining in the form of a bedroom, living room and kitchen. To suit the lifestyle of The Bachelor, it was designed to be collectively amicable yet independently defined. Synergraphic showcased functional and decorative products including a feature divider, kitchen backsplash, wardrobe doors, cabinet doors and mirrors that are perfect for small and multifunctional spaces prominent in urban living.